$31.9K Per Month eCommerce Business in the Supplements Niche
Asking 3.0x annual profit. Comparable Ecommerce this size sell around 1.8x (1 to 2.6x, 653 comps). Priced 67% above the median.
- Monthly revenue
- $31,857
- Monthly expenses
- $26,450
- Monthly net profit
- $5,407
- Profit margin
- +17%
- Revenue trend
- +187%
- Users trend
- -87%
- Monetization
- eCommerce
- Niche
- Supplements
- Hours / week
- 5
- Days on market
- 58
- Business location
- US
Summary
This listing is for a direct-to-consumer supplement brand, first monetized in November 2024. The brand is centered around a flagship product designed to support sleep and relaxation through a convenient, fast-acting format. It emphasizes ease of use, natural ingredients, and rapid effects, alongside customer-focused policies that encourage subscriptions and repeat purchases, with approximately 30–50% of monthly revenue generated from recurring customers. The business has experienced strong recent revenue growth, supported by healthy advertising performance of approximately 3x return on ad spend (ROAS). The Seller dedicates approximately five hours per week to the business, primarily monitoring performance, advertising, and inventory. A contractor manages all customer inquiries and support using well-documented SOPs, enabling efficient and largely autonomous operations. Products are sourced from a U.S.-based manufacturer in Utah and shipped directly to a third-party logistics provider for fulfillment, with an additional California-based manufacturer under consideration for improved pricing and terms, offering potential margin expansion. Sales are generated predominantly through a Shopify storefront, with early-stage traction on Amazon. A trademark application has been submitted and initially rejected, and the Seller is currently in the process of appealing the decision. This represents an attractive opportunity for buyers seeking a domestically sourced supplement brand with strong recurring revenue and significant potential for further scaling through paid acquisition and SEO. * Google Analytics figures reflect one of the domains owned by the Seller, with ads mainly routing to an alternative domain aimed at first-time buyers. Please contact the Seller for more details. **Inventory is not normally included in the list price; further details can be provided to Unlockers. ***The legal entity section of the Seller Central account is currently locked to the United States, meaning a buyer would need a legal entity in this country for a quick transfer. Alternatively, it is possible to unlock this section, and doing so could delay the migration process. If the legal entity section cannot be unlocked, the buyer reserves the right to reverse the deal.
Reason for sale
The Seller would like to explore other opportunities.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.