$4.1K Per Month Display Advertising Site in the Health & Fitness Niche
Asking 2.4x annual profit. Comparable Content this size sell around 2.2x (1.5 to 3x, 64 comps). Priced 10% above the median.
- Monthly revenue
- $4,073
- Monthly expenses
- $51
- Monthly net profit
- $4,022
- Profit margin
- +99%
- Revenue trend
- +566%
- Users trend
- +242%
- Monetization
- Display Advertising
- Niche
- Health & Fitness, Culinary, Lifestyle
- Hours / week
- 8
- Days on market
- 63
- Business location
- US
Summary
Launched with a mission to support individuals living with specific chronic illnesses, this health and wellness blog delivers daily research-based articles crafted with the assistance of advanced AI tools like ChatGPT. The platform has successfully built monthly pageviews to over 100,000 thanks to its insightful and empathetic content, generating in excess of $4,000 per month in revenue. Traffic is mostly driven from social media, with Pinterest being a major contributor - the Pinterest account included in the sale has around 1,600 followers. The current owner creates all content - and has recently expanded into video content by launching a YouTube channel. This channel, while still in its nascent stages with minimal revenue, leverages the existing blog content to produce videos through an automated system using NotebookLM. This system allows for the creation of 2-3 videos daily at no additional cost, with potential for increased production through paid plans. *Mediavine requires a minimum of 50,000 sessions per month in order to be accepted into their program. Buyers are responsible for checking the site's traffic level before purchasing the listing. If the Buyer chooses to proceed despite lower traffic levels and Mediavine rejects this application, the Buyer has an option to move forward with a different ad network
Reason for sale
The Seller would like to explore other opportunities.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.