← Back to catalog

$273.7K Per Month Amazon FBA Business in the Beauty Niche

Ecommercemidfor saleBeautyvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Trend
stable -4%
Asking price
$208,791
Monthly net
$16,061
Multiple
1.1x
Estimated valuation vs comps

Asking 1.1x annual profit. Comparable Ecommerce this size sell around 2x (0.9 to 2.8x, 228 comps). Priced 46% below the median.

Key facts
Monthly revenue
$273,746
Monthly expenses
$257,685
Monthly net profit
$16,061
Profit margin
+6%
Revenue trend
+20%
Monetization
Amazon FBA, Amazon FBM
Niche
Beauty, Home
Hours / week
20
Days on market
54
Business location
GB

Summary

This is an established UK-based Amazon FBA wholesale business operating in the beauty and personal care niche, generating over $3.25M in revenue across the last 12 months. The business has been built into a stable, systemized operation with an experienced team, established supplier relationships and a proprietary internal toolset that supports daily operations. The business sells branded beauty, fragrance and personal care products primarily into the UK market, with additional sales into Europe and the Middle East (all fulfilled from the UK). Sales are driven by branded product demand, sourcing strength and Buy Box competitiveness, with no reliance on paid advertising — TACoS is consistently 0%. Operations are supported by warehouse staff handling receiving, quality control and dispatch, alongside remote VAs handling sourcing and administrative tasks. The business runs on documented SOPs and bespoke in-house software developed by the owners over several years, making the operation highly repeatable and easy to manage day to day. The business is registered under Amazon Brand Registry 2.0 with a registered trademark, and includes a small private-label component that a buyer could choose to develop further or wind down. This represents an attractive opportunity for a buyer seeking an established, scalable Amazon wholesale operation with stable supply chains, clear systems and multiple paths to growth. Disclaimers: Inventory is not normally included in the list price; further details can be provided to Unlockers. Buyers must have an active VAT number in the UK where the business currently stores inventory before the transfer can be finalized. It is highly recommended that the buyer begin the VAT registration process as soon as possible.

Reason for sale

The owners have built the business to a stable, systemized stage with established processes, supplier relationships and team support in place. They are now looking to pursue other business ventures and believe this is the right time for a new owner to take over and continue developing the business.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.