$70.5K Per Month eCommerce Business in the Beauty Niche
Asking 0.7x annual profit. Comparable Ecommerce businesses sell around 2.4x (1.8 to 3x, 2956 comps). Priced 72% below the median.
- Monthly revenue
- $70,514
- Monthly expenses
- $55,511
- Monthly net profit
- $15,004
- Profit margin
- +21%
- Revenue trend
- +34%
- Monetization
- eCommerce
- Niche
- Beauty
- Hours / week
- 12
- Days on market
- 85
- Business location
- MX
Summary
This listing represents an eCommerce first monetized in January 2025, operating in the beauty niche. The Shopify store offers a variety of skincare and beauty products designed to address common concerns such as hydration, firmness, and aging, including masks, serums, and other items for at-home routines. Despite its relatively short history, the business has generated strong revenue, driven by an effective social media advertising strategy, with healthy profit margins historically around 20% or higher. The company sells exclusively through its Shopify store to a predominantly Spanish-speaking customer base, with Mexico (41% of sales), Spain (24%), and the United States (22%) representing its largest markets. The sellers dedicate approximately 10 to 14 hours per week to the business, focusing on ad performance analysis, contractor communication, and inventory forecasting. Marketing is managed by a two-person team—one specializing in email marketing and the other in Google Ads—both of whom are willing to continue working with a new buyer. A dedicated logistics agent based in China oversees the entire fulfillment process, including sourcing from multiple manufacturers, storage, and order fulfillment, with full integration into the Shopify store. This business presents an excellent opportunity for buyers seeking an early-stage beauty brand with significant potential for growth through expanded SEO and social media efforts. Disclaimers: Inventory for this business is included in the sales price. The Seller, operating under a Canadian LLC, does not charge VAT at checkout for customers ordering from Spain (approximately 24% of total orders). According to the Seller, the business operates under a structure in which customers act as the “importer of record,” and the Seller is not liable for VAT on those sales. Prospective buyers may consult with the Seller for further details and are encouraged to use their own discretion when evaluating the potential impact of VAT obligations under their intended operating structure. The Seller does not have Google Analytics installed on the website. Traffic and website performance data can be obtained from Shopify upon request.
Reason for sale
The Seller would like to explore other opportunities.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.