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$21.2K Per Month eCommerce Business in the Health & Fitness Niche

EcommerceSoldHealth & Fitnessvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Trend
declining -87%
Asking price
$56,892
Monthly net
$2,586
Multiple
1.8x
Estimated valuation vs comps

Asking 1.8x annual profit. Comparable Ecommerce businesses sell around 2.4x (1.8 to 3x, 2956 comps). Priced 24% below the median.

Key facts
Monthly revenue
$21,166
Monthly expenses
$18,580
Monthly net profit
$2,586
Profit margin
+12%
Revenue trend
-66%
Users trend
-59%
Monetization
eCommerce
Niche
Health & Fitness, Sports
Hours / week
4
Days on market
48
Business location
US

Summary

This listing is for an eCommerce business established in October 2021, operating in the health & fitness and sports niches. The Shopify store offers innovative weightlifting accessories, with the flagship product designed to improve the safety and efficiency of specific weightlifting types. The business maintains healthy profit margins exceeding 20% and has received highly positive online commentary. Operations require minimal time from the owner, as fulfillment is managed by a third-party logistics provider (3PL), and customer support is handled by a virtual assistant. Sales are generated exclusively through Shopify, with the majority of traffic (75%) driven by paid social media advertising, while the remainder comes from a combination of organic search and social media engagement. *Inventory is typically not included in the list price; further details are available to Unlockers.

Reason for sale

The Seller would like to explore other opportunities.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.