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$39.4K Per Month Amazon FBA Business in the Outdoors Niche

Ecommercesmallfor saleOutdoorsvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Trend
declining -43%
Asking price
$147,109
Monthly net
$5,448
Multiple
2.3x
Estimated valuation vs comps

Asking 2.3x annual profit. Comparable Ecommerce this size sell around 1.8x (1 to 2.6x, 653 comps). Priced 25% above the median.

Key facts
Monthly revenue
$39,417
Monthly expenses
$33,969
Monthly net profit
$5,448
Profit margin
+14%
Revenue trend
-19%
Monetization
Amazon FBA
Niche
Outdoors
Hours / week
15
Days on market
217
Business location
US

Summary

This Amazon FBA business operates in the outdoor lifestyle niche, offering high-quality camping and overlanding gear to the U.S. market. With a lean SKU count of six, the product line includes items like campfire grills and heavy-duty drill-in tent stakes—designed in-house and produced via two long-term manufacturing partners in China. Key strengths include product ratings ranging from 4.4 to 4.9 stars, efficient FBA logistics with no third-party 3PL, and favorable 90-day supplier payment terms that support improved cash flow. The business generates 100% of its revenue through Amazon FBA. All inventory is stored and fulfilled through Amazon warehouses and Amazon Warehousing & Distribution (AWD), streamlining operations. The products maintain healthy net profit margins of 12%, and the small SKU base makes the business low-maintenance and easy to manage. With established supplier relationships and strong customer reviews, this brand presents a compelling opportunity for buyers looking to enter or expand within the growing outdoor lifestyle market. Disclaimers: The seller is developing a brand in the same/similar niche that will target the Australian market only. This will be carved out of the non-compete agreement. Please refer to the Assets Included doc for more details. The legal entity section of the Seller Central account is currently locked to Australia, meaning a buyer would need a legal entity in this country for a quick transfer. Alternatively, it is possible to unlock this section, and doing so could delay the migration process. If the legal entity section cannot be unlocked, the buyer reserves the right to reverse the deal. Inventory is not normally included in the list price; further details can be provided to Unlockers.

Reason for sale

The Seller would like to explore other opportunities.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.