$4.6K Per Month Lead Gen Site in the Home Niche
Asking 2.2x annual profit. Comparable Other businesses sell around 2.6x (2 to 3.3x, 172 comps). Priced 13% below the median.
- Monthly revenue
- $4,624
- Monthly expenses
- $306
- Monthly net profit
- $4,318
- Profit margin
- +93%
- Revenue trend
- +19%
- Users trend
- +48%
- Monetization
- Lead Gen
- Niche
- Home
- Hours / week
- 1
- Days on market
- 131
- Business location
- US
Summary
This lead generation business operates in the plumbing niche and was launched in 2016. The sale includes a network of 13 websites, with one primary site generating the majority of revenue. Two secondary sites contribute an additional $150–$200 per month, while 10 more sites—operating in the same niche and targeting competing areas—are also included. With no content added in the past 12 months and an evergreen service focus, the business is highly passive and maintains a Semrush Authority Score of 23, indicating solid domain strength. The business does not rely on paid traffic, and customer leads are acquired organically. While the seller owns eight Private Blog Networks (PBNs) that are not included in the sale, the backlinks will remain in place for $10 per month per site. This continuity ensures the existing SEO authority is preserved post-sale. The combination of stable earnings, minimal operational input, and potential for geographic or service-based expansion makes this an attractive opportunity for buyers seeking a passive digital asset in a reliable niche.
Reason for sale
The Seller would like to explore other opportunities.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.