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$16.1K Per Month Amazon FBA Business in the Health & Fitness Niche

EcommerceSoldHealth & Fitnessvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Trend
declining -9%
Asking price
$96,669
Monthly net
$4,603
Multiple
1.8x
Estimated valuation vs comps

Asking 1.8x annual profit. Comparable Ecommerce businesses sell around 2.4x (1.8 to 3x, 2956 comps). Priced 27% below the median.

Key facts
Monthly revenue
$16,109
Monthly expenses
$11,506
Monthly net profit
$4,603
Profit margin
+29%
Revenue trend
-12%
Monetization
Amazon FBA, eCommerce
Niche
Health & Fitness
Hours / week
2
Days on market
235
Business location
GB

Summary

This listing is for a UK-focused brand selling health and fitness-related consumable goods. With one clear hero SKU at a 4.2-star rating across 800+ reviews and often holding the Amazon's Choice badge, this business sees steady revenue year-round, with a significant uptick towards the end of the year, during the "gifting" period. The majority of revenue is via Amazon FBA, with a small additional portion via Shopify and Etsy. The business operates with a net profit margin exceeding 25%, indicating efficient management and significant profitability. Inventory management is streamlined, involving UK-based wholesale suppliers for the protein products and a supplier in China for packaging. The business utilizes a warehouse where an employee handles the packing and shipping to Amazon as required. *Inventory is not normally included in the list price; further details can be provided to Unlockers. *Buyers need an active VAT number t countries where this business has inventory stored before the transfer can finalize. It is highly recommended to begin the VAT registration process as soon as possible. *This business includes an Etsy account as part of its assets. Etsy forbids account transfers as part of its Terms of Service. While we can attempt to transfer the account, as the buyer, you assume all the risk during the account transfer and may not renegotiate, reverse, or otherwise amend deal terms as a result of an Etsy account closure or other penalty from Etsy. To transfer an Etsy account, a buyer will also need to make a bank account in the same country as that of the Etsy account and will need to continue to be paid in the currency of said country for the foreseeable future.

Reason for sale

The seller would like to explore offline opportunities.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.