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$37.6K Per Month Amazon FBA Business in the Health & Fitness Niche

EcommerceSoldHealth & Fitnessvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Trend
declining -32%
Asking price
$235,590
Monthly net
$7,853
Multiple
2.5x
Estimated valuation vs comps

Asking 2.5x annual profit. Comparable Ecommerce businesses sell around 2.4x (1.8 to 3x, 2956 comps). Priced 4% above the median.

Key facts
Monthly revenue
$37,645
Monthly expenses
$29,792
Monthly net profit
$7,853
Profit margin
+21%
Revenue trend
-16%
Monetization
Amazon FBA, eCommerce
Niche
Health & Fitness, Lifestyle
Hours / week
8
Days on market
45
Business location
US

Summary

This Amazon FBA and ecommerce business, established in December 2020, operates in the health, lifestyle, and medical niches with a diversified sales mix—approximately 80% through Amazon FBA and 20% via eBay and Shopify. The brand currently offers 12 SKUs and benefits from a lean operational model requiring just 6–8 hours of work per week. The owner’s responsibilities include managing inventory, handling a portion of shipping for FBM and off-Amazon orders, and overseeing customer service. The business has strong financials with a net profit margin of 20.70% over the past 12 months, a TACoS of just 6.84%, and a COGS percentage of 41.33%. Products are sourced from a single, reliable supplier based in Taiwan. Inventory is first received by the seller and then distributed to Amazon FBA warehouses, with the remaining 20% fulfilled directly by the seller for FBM and non-Amazon orders. This is a solid, low-maintenance operation with streamlined fulfillment and strong brand positioning in growing market segments. *Inventory is not normally included in the list price, further details can be provided to Unlockers. **This business is not SBA eligible.

Reason for sale

The current owner is ready to transition out of the business due to limited experience with advertising and social media growth. While they remain confident in the product and the brand’s potential, they believe a new owner with the right skill set can take the business to the next level.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.