$1.7K Per Month Subscription Business in the Pet Care Niche
Asking 3.2x annual profit. Comparable Other businesses sell around 2.6x (2 to 3.3x, 172 comps). Priced 22% above the median.
- Monthly revenue
- $1,689
- Monthly expenses
- $863
- Monthly net profit
- $826
- Profit margin
- +49%
- Revenue trend
- -34%
- Users trend
- -17%
- Monetization
- Subscription, Amazon KDP, Other, Affiliate, Amazon Associates
- Niche
- Pet Care
- Hours / week
- 3
- Days on market
- 435
- Business location
- US
Summary
This listing is for a Subscription, Amazon KDP, Affiliate, Amazon Associates, and Sponsored Post business created in May 2016 in the pet care niche. The WordPress website is a membership site for people looking for breeders of a common household pet. Revenue has remained stable since 2021 and the business requires minimal effort from the Seller to maintain with the help of 2 VAs. There are 4 different subscription tiers available, each with a monthly or yearly plan. The seller calculated an LTV of $243.64 across all subscription tiers. The business model has a well-built earning structure whereby subscribers to the site are further monetized through affiliate content, the KDP book, and sponsored posts. The business has also utilized Dropshipping in the past. The revenue streams are broken down by Subscription (84.58%), Amazon KDP (6.91%), Sponsored Posts (5.75%) and Affiliate (2.76%). The Amazon KDP eBook is rated 4.5 stars with 155 ratings. The business does not use any paid advertising outside of Amazon KDP with 74% of website traffic coming from Organic Search. There is an email list that is segmented in three different ways with marketing funnels in place to monetize the list in multiple ways. Also included in the sale are social media accounts with decent-sized followings and 11 podcast episodes. *The Buyer will be required to have a legal entity in the country where the Stripe and PayPal account is located to purchase the business. *Please note that KDP, ACX, Ingram Spark, and Draft2Digital payments are delayed for 30-90 days, so there will be residual revenue due to the Seller. This will be reconciled during the migration process.
Reason for sale
The Seller would like to focus on other projects.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.