$19.0K Per Month Display Advertising Site in the Parenting Niche
Asking 2.3x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 10% below the median.
- Monthly revenue
- $19,016
- Monthly expenses
- $822
- Monthly net profit
- $18,195
- Profit margin
- +96%
- Revenue trend
- +143%
- Users trend
- +33%
- Monetization
- Display Advertising, Amazon Associates, Affiliate, Info Product
- Niche
- Parenting, Home
- Hours / week
- 10
- Days on market
- 182
- Business location
- US
Summary
This listing is for an affiliate, Amazon Associates, and display ad business created in October 2021 in the parenting niche. The WordPress site features informational and review-type content related to being a mother. The business has experienced healthy year-over-year growth in traffic and revenue, maintains an even spread of traffic amongst the top pages, and drives revenue from multiple sources. The business generates a majority of its traffic using Pinterest pins. This business generates revenue from Mediavine (94%), with the rest made up of smaller affiliates and Amazon Associates. Traffic comes primarily from organic social (Pinterest) (82.9%), direct (12.7%), and organic (4%). The top three countries driving traffic are the US (75%), Canada (6.8%), and Greece (3.7%). The top three pages make up 13.6% of the total traffic. *Mediavine requires a minimum of 50,000 sessions per month in order to be accepted into their program. If a Buyer’s Mediavine application is not approved during the migration process, they have the option to move forward with a different ad network or reverse the deal. *Please note that this business is not SBA eligible.
Reason for sale
The Seller wishes to purchase a home and work on other businesses.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.