$3.8K Per Month Display Advertising Site in the Travel Niche
Asking 2.8x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 10% above the median.
- Monthly revenue
- $3,778
- Monthly expenses
- $104
- Monthly net profit
- $3,674
- Profit margin
- +97%
- Revenue trend
- -31%
- Users trend
- -40%
- Monetization
- Display Advertising, Affiliate, Amazon Associates
- Niche
- Travel
- Hours / week
- 12
- Days on market
- 90
- Business location
- US
Summary
Launched in February 2011, this travel blog focuses on providing detailed and engaging content about road trips, national parks, offbeat travel destinations, and quirky roadside attractions within the USA. The business generates revenue through Display Ads via Mediavine (86.35%), Affiliates (12.71%), and Amazon Associates (0.94%). A few key positives of this business include its well-diversified traffic with the top three pages accounting for only 11% of the total traffic, the aged domain going back to 2011, and a Semrush Authority Score of 32. The seller spends 10-15 hours per week working on the business writing new content and updating existing content. The seller aims to add 1-2 new articles each month, maintaining a steady flow of fresh and relevant material. The seller recently outsourced seven articles to freelancers in March 2024. The balanced traffic split, combined with the solid revenue streams and the ongoing addition of new content, makes this travel blog a robust and appealing opportunity for potential buyers looking to enter the travel content niche. *Mediavine requires a minimum of 50,000 sessions per month in order to be accepted into their program. If a Buyer’s Mediavine application is not approved during the migration process, they have the option to move forward with a different ad network or reverse the deal. *The seller owns other sites in the travel niche that do not directly compete with the site for sale. He will also continue writing for other travel sites as a freelancer.
Reason for sale
The Seller would like to explore other opportunities.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.