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$75.0K Per Month Amazon FBA Site in the Home Niche

EcommerceSoldHomevia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Trend
growing +76%
Asking price
$152,048
Monthly net
$8,944
Multiple
1.4x
Estimated valuation vs comps

Asking 1.4x annual profit. Comparable Ecommerce businesses sell around 2.4x (1.8 to 3x, 2956 comps). Priced 41% below the median.

Key facts
Monthly revenue
$75,008
Monthly expenses
$66,064
Monthly net profit
$8,944
Profit margin
+12%
Revenue trend
+47%
Monetization
Amazon FBA
Niche
Home, Equipment, Office Supply, Lifestyle
Hours / week
4
Days on market
67
Business location
DE

Summary

Launched in June 2016, this Amazon FBA business operates in the home, garden, DIY, and office supplies niches across Europe. The business model leverages Amazon’s FBA platform to manage logistics, allowing the seller to focus on scaling and optimizing operations. Notable strengths of the business include impressive year-over-year revenue growth of 60% and net profit margins of 12%. The business maintains efficiency with a low Total Advertising Cost of Sales (TACoS) of just 5%, reflecting effective PPC campaign management. The seller's commitment to quality is evidenced by the top-selling SKU, which boasts a 4.5-star rating with over 1,000 customer reviews and, along with the top five SKUs, accounts for 47% of total revenue. The business works with three EU-based suppliers, streamlining logistics and minimizing shipping complications by sending inventory directly from the suppliers to Amazon’s warehouses. This direct-to-Amazon approach ensures a smooth supply chain with reduced overhead and operational complexity. The seller spends approximately six hours per week on the business, primarily handling customer communications, monitoring inventory levels, and overseeing PPC campaigns. This efficient setup is further supported by Amazon’s Brand Registry 2.0 and an EU trademark, securing the brand’s intellectual property and enhancing its market position within the competitive EU market landscape. *Buyers should have an active VAT number in all UK/EU countries where this business has inventory stored before the transfer can be finalized. It is highly recommended to begin the VAT registration process as soon as possible. *Inventory is not normally included in the list price, further details can be provided to Unlockers.

Reason for sale

The Seller would like to explore other opportunities.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.