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$35.8K Per Month Amazon FBM Business in the Children Niche

EcommerceSoldChildrenvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Trend
declining -70%
Asking price
$106,622
Monthly net
$3,332
Multiple
2.7x
Estimated valuation vs comps

Asking 2.7x annual profit. Comparable Ecommerce businesses sell around 2.4x (1.8 to 3x, 2956 comps). Priced 11% above the median.

Key facts
Monthly revenue
$35,768
Monthly expenses
$32,436
Monthly net profit
$3,332
Profit margin
+9%
Revenue trend
-12%
Monetization
Amazon FBM
Niche
Children, Home
Hours / week
4
Days on market
31
Business location
US

Summary

This listing is for an Amazon FBA business created in August 2022 in the children and home niches. The business sells a lean portfolio of 4 active SKUs that integrate plush toys with other decorative elements, making it highly desirable for nursery or children's room decorations. The main product has excellent reviews, with an average rating of 4.8 stars, and over 600 reviews. The product frequently obtains Amazon's Choice badges and is ranked within the top 50 sellers in the niche. The products are both Amazon Brand Registered and trademarked. The business is highly streamlined, selling exclusively in the United States through Amazon. The business works with one supplier based in China who will source components for the products and package them from 3 other manufacturers. This supplier will then ship inventory directly to Amazon warehouses, with the seller never touching inventory. The business is hands-off, with the seller working only 4 hours per week to monitor sales and inventory levels, as well as very infrequent customer inquiries. * Due to the seller reporting a large number of other sellers that were copying her photos and listing, Amazon mistakenly suspended the seller's brand registry for some months. This resulted in a few months with net losses -- Amazon later conceded that the seller was within her rights and she should not have lost the brand registry. More details can be provided about this by the seller upon request. **Inventory is not normally included in the list price, further details can be provided to Unlockers.

Reason for sale

The seller would like to explore other opportunities.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.