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$77.7K Per Month eCommerce Business in the Lifestyle Niche

EcommerceSoldLifestylevia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Trend
growing +45%
Asking price
$1,080,732
Monthly net
$29,209
Multiple
3.1x
Estimated valuation vs comps

Asking 3.1x annual profit. Comparable Ecommerce businesses sell around 2.4x (1.8 to 3x, 2956 comps). Priced 28% above the median.

Key facts
Monthly revenue
$77,656
Monthly expenses
$48,447
Monthly net profit
$29,209
Profit margin
+38%
Revenue trend
-11%
Users trend
+12%
Monetization
eCommerce, Amazon FBA, Other, Subscription
Niche
Lifestyle, Office Supply, Hobbies, Equipment
Hours / week
10
Days on market
59
Business location
US

Summary

This listing is for an eCommerce, Amazon FBA , and Subscription business created in September 2019 in the lifestyle, office supply, hobbies, and equipment niches. Included in the sale are 26 SKUs for unique journals and accessories. Nine total are sold on Amazon, while the entire 26 SKUs are listed on the business's main Shopify sales channel. The business has experienced stable earnings, great profit margins, and a relatively low TACoS. Revenue is well-diversified and the products average a 4.6-star rating. The business includes a large email list with 60K subscribers. The business earns revenue from Shopify (50%), Amazon FBA (47%), and wholesale (3%). The business uses two suppliers based in Vietnam and Taiwan. Inventory is stored in a 3PL warehouse in New Jersey. The business employs a VA who handles customer support and social media posting. Note from the Seller - “Our strong brand value is the reason we're able to maintain our high margins and customer return rate. There are two main factors for this: 1. Our products are designed from scratch. They're not white-label products, and there isn't anything like them in our niche. 2. We were able to find a passionate, price-insensitive target market. It's why they post our products on Instagram, make YouTube reviews, and tell their friends. This isn't just another product business. It's a true brand that is positioned to explode under the right leadership.”

Reason for sale

The Seller would like to explore other opportunities.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.