$3.4K Per Month Display Advertising Site in the Home Niche
Asking 3.3x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 31% above the median.
- Monthly revenue
- $3,396
- Monthly expenses
- $295
- Monthly net profit
- $3,101
- Profit margin
- +91%
- Revenue trend
- -69%
- Users trend
- -58%
- Monetization
- Display Advertising, Amazon Associates, Affiliate
- Niche
- Home
- Hours / week
- 10
- Days on market
- 14
- Business location
- US
Summary
This listing is for a display advertising, Amazon Associates, and affiliate business created in January 2020 in the home niche. The WordPress site features informational and review-type content related to home gadgets and tech. The site includes well-written content covering a variety of products, drives revenue through several sources, and the business requires minimal time to maintain. This business generates revenue from display advertising (50%), Amazon Associates (43%), and affiliate partnerships (7%). Traffic comes primarily from organic (91.15%), direct (7.5%), and referral (0.81%). The top three countries driving traffic are the US (73.76%), the UK (7.95%), and Canada (6.05%). The top three pages make up 14.26% of total site traffic, generating 5.65%, 4.49%, and 4.12% of traffic respectively. The Seller writes some of the content and works with a freelancer to produce the remaining content. *Mediavine requires a minimum of 50,000 sessions per month in order to be accepted into their program. If a Buyer’s Mediavine application is not approved during the migration process, they have the option to move forward with a different ad network or reverse the deal.
Reason for sale
The Seller would like to explore other opportunities.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.