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$2.2K Per Month Display Advertising Site in the Sports Niche

ContentSoldSportsvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Trend
declining -12%
Asking price
$83,639
Monthly net
$2,145
Multiple
3.2x
Estimated valuation vs comps

Asking 3.2x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 30% above the median.

Key facts
Monthly revenue
$2,176
Monthly expenses
$31
Monthly net profit
$2,145
Profit margin
+99%
Revenue trend
-12%
Users trend
+286%
Monetization
Display Advertising, Amazon Associates
Niche
Sports, Hobbies, Health & Fitness
Hours / week
1
Days on market
15
Business location
US

Summary

This listing is for a display advertising and Amazon Associates business created in May 2020 in the sports, hobbies, and health & fitness niches. The WordPress site features informational content related to a particular sport. The site has all-organic links and requires a minimal amount of time to maintain. This business generates revenue from display advertising (80.4%) and Amazon Associates (19.6%). Traffic comes primarily from organic (92.97%), direct (6.58%), and other (0.17%). The top three countries driving traffic are the US (39.45%), the UK (6.95%), and India (5.53%). The top three pages make up 9.22% of total site traffic, generating 3.17%, 3.05%, and 3% of traffic respectively.

Reason for sale

The Seller would like to explore other opportunities.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.