$8.2K Per Month Display Advertising Site in the Information Niche
Asking 2.0x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 20% below the median.
- Monthly revenue
- $8,202
- Monthly expenses
- $200
- Monthly net profit
- $8,002
- Profit margin
- +98%
- Revenue trend
- -81%
- Users trend
- -73%
- Monetization
- Display Advertising
- Niche
- Information
- Hours / week
- 1
- Days on market
- 73
- Business location
- US
Summary
This listing is for a display advertising business created in February 2021 in the information niche. The WordPress site features informational content related to specific types of stores. The DR 44 website features a large volume and strong traffic diversity among many pages. The business requires minimal time to maintain. Traffic comes primarily from organic (94.31%), direct (5.17%), and referral (0.23%). The top three countries driving traffic are the US (84.69%), Canada (4.68%), and the UK (3.28%). The top three pages make up 4.54% of total site traffic, generating 3.14%, 0.73%, and 0.67% of traffic respectively. Content production was outsourced and the Seller stopped adding content from August 2022. *Mediavine requires a minimum of 50,000 sessions per month in order to be accepted into their program. If a Buyer’s Mediavine application is not approved during the migration process, they have the option to move forward with a different ad network or reverse the deal.
Reason for sale
The Seller would like to explore other opportunities.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.