$9.6K Per Month Display Advertising Site in the Health & Fitness Niche
Asking 3.6x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 43% above the median.
- Monthly revenue
- $9,615
- Monthly expenses
- $427
- Monthly net profit
- $9,188
- Profit margin
- +96%
- Revenue trend
- +162%
- Users trend
- +236%
- Monetization
- Display Advertising, Amazon Associates, Affiliate, Digital Product
- Niche
- Health & Fitness, Lifestyle
- Hours / week
- 10
- Days on market
- 38
- Business location
- US
Summary
This listing is for a display advertising, Amazon Associates, affiliate, and digital product business created in May 2014 in the health & fitness, and lifestyle niches. The WordPress site features informational content related to a specific fitness discipline and hobby. The business has an email list with ~12k subscribers, ranks for thousands of keywords, and requires minimal time to maintain. Revenue is generated via display advertising (41.8%), Amazon Associates (28%), affiliate commission (25.5%), and digital products (4.7%). Traffic comes primarily from organic (90.82%), direct (7.45%), and social (0.66%). The top three countries driving traffic are the US (58.77%), the UK (6.93%), and Canada (6%). The top three pages make up 9.51% of total site traffic, generating 4.44%, 2.54%, and 2.53% of traffic respectively. *The Seller owns another site in the fitness space, separate from this sub-niche, and there is no overlapping content.
Reason for sale
The Seller would like to explore other opportunities.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.