← Back to catalog

$2.0K Per Month Affiliate Site in the Hobbies Niche

ContentSoldHobbiesvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Trend
growing +21%
Asking price
$72,159
Monthly net
$1,678
Multiple
3.6x
Estimated valuation vs comps

Asking 3.6x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 43% above the median.

Key facts
Monthly revenue
$2,037
Monthly expenses
$359
Monthly net profit
$1,678
Profit margin
+82%
Revenue trend
+32%
Users trend
-4%
Monetization
Affiliate, Amazon Associates, Display Advertising
Niche
Hobbies, Electronics
Hours / week
3
Days on market
35
Business location
US

Summary

This listing is for a display advertising, Amazon Associates, and affiliate business created in January 2019 in the hobbies and electronics niches. The WordPress site features guides for building electronic products. The DR34 site has an impressive SEO profile, a history of stable traffic, clean backlink profile, and an even spread of traffic with no one page receiving more than 9% of total traffic. Overall, the site requires minimal effort to maintain. The business earns from Mediavine (75.04%), Ezoic (8.15%), display advertising (7.22%), Amazon Associates (7.85%), and affiliate (1.74%). The site has an over 1 minute avg session with 18% returning visitor rate. The top 3 traffic channels for the site are organic search (86.86%), direct (8.27%), and referral (4.06%). The top 3 countries driving this traffic are the US (17.95%), IN (8.56%), and DE (6.10%). The Seller hires an expert writer and VA to help with content production. *Amazon offered some of their Associates accounts higher commission rates during Q4 2022. This business opted-in to higher Amazon Associates commission rates from Oct 1st - December 31st, which means earnings could be higher than normal these months. After December 31st, 2022, commission rates returned to their normal fee schedule. Please ask the Seller for more details. **This site does earn from other Amazon Associates geographies outside of the US. However, the seller was not able to provide a breakdown of these earnings as their revenue is mixed across multiple sites due to Amazon OneLink. The seller notes that this is an opportunity for a buyer as the site has a significant amount of non-US traffic. As such a buyer will benefit from some revenue not being included in the valuation.

Reason for sale

The Seller would like the capital for other projects.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.