$6.4K Per Month SaaS Site in the Business Niche
Asking 2.5x annual profit. Comparable SaaS businesses sell around 3.2x (1.8 to 4.6x, 270 comps). Priced 22% below the median.
- Monthly revenue
- $6,376
- Monthly expenses
- $2,190
- Monthly net profit
- $4,187
- Profit margin
- +66%
- Revenue trend
- -19%
- Users trend
- +3%
- Monetization
- SaaS
- Niche
- Business
- Hours / week
- 3
- Days on market
- 30
- Business location
- US
Summary
This listing is for a SaaS business created in June 2015 in the business niche. The WordPress plugin assists WordPress users with updating and testing their websites. The well-aged business has 360 active subscribers across three subscription tiers and requires minimal effort to maintain. The average LTV of each customer is $138.60, with a churn rate of 7.7%. All of the subscriptions offered are annual, with some legacy customers (prior to 2020) on monthly subscriptions. The primary sources of traffic are direct (59.93%), organic search (21.84%), and referral (13.77%). The top three countries driving traffic are the US (39.47%), Germany (6.78%), and the UK (5.50%). The top three pages make up 19.80%, 13.58%, and 9.99% of the total traffic respectively. *Please note that metrics supplied for this business only represent data for the last 12 months from Stripe. The seller does not actively track PayPal metrics.
Reason for sale
The Seller would like to explore other opportunities.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.