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$6.2K Per Month Amazon KDP Site in the Books Niche

EcommerceSoldBooksvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Trend
declining -6%
Asking price
$130,780
Monthly net
$4,844
Multiple
2.2x
Estimated valuation vs comps

Asking 2.2x annual profit. Comparable Ecommerce businesses sell around 2.4x (1.8 to 3x, 2956 comps). Priced 6% below the median.

Key facts
Monthly revenue
$6,167
Monthly expenses
$1,323
Monthly net profit
$4,844
Profit margin
+79%
Revenue trend
-17%
Users trend
+395%
Monetization
Amazon KDP
Niche
Books, Information
Hours / week
2
Days on market
164
Business location
US

Summary

This listing is for an Amazon KDP and affiliate business created in November 2013 in the books and information niches. The business includes various self-help-style books covering topics like masculinity, mindset, and entrepreneurship. The books are highly rated and well-reviewed, with the top-selling book earning 4.3 stars across ∼850 reviews, and the second top-selling book earning 4.4 stars across ∼550 reviews. The books receive a healthy flow of traffic from a branded content site and a Twitter account with 12.5K followers. The business requires minimal effort from the Seller to maintain. The business earns its income from Amazon KDP (68.48%), ACX (23.83%), Ingram Spark (4.5%), and affiliate links (3.18%). The KDP account includes 69 ebooks, 68 paperbacks, and 2 hardcover books. The ACX account includes 51 audiobooks, and the Ingram Spark account has 1 hardcover book and 9 paperbacks (copies of books already sold on Amazon KDP). The 4 top-selling books make up almost 60% of revenue. The top three traffic channels for the content site include organic search (64.08%), direct (19.69%), and referral (15.13%). The top three countries driving traffic are the US (50.48%), the UK (6.20%), and Canada (4.23%). The top three pages on the site make up 14.12%, 5%, and 4.47% of the total site traffic. The seller wrote 4 of the books, while the additional 60+ books were written by ghostwriters. No new books have been published in the last year and a half. *One of the books was removed by Amazon because of a copyright issue. The book is kept unpublished. Further details can be provided by the Seller. *The business’s ACX account was penalized due to the misuse of promotional codes. As a result, the account no longer receives promotional codes from ACX.

Reason for sale

The Seller would like to explore other opportunities.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.