$3.6K Per Month Display Advertising Site in the Food & Beverages Niche
Asking 3.1x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 23% above the median.
- Monthly revenue
- $3,618
- Monthly expenses
- $252
- Monthly net profit
- $3,366
- Profit margin
- +93%
- Revenue trend
- +36%
- Users trend
- +65%
- Monetization
- Display Advertising
- Niche
- Food & Beverages, Home
- Hours / week
- 7
- Days on market
- 177
- Business location
- US
Summary
This listing is for a display advertising business created in February 2019 in the food & beverages and home niches. The WordPress site features informational articles based on a particular method of food storage. Traffic and revenue have grown year-on-year, and the site has an organic backlink profile and a good distribution of page traffic. The business earns 100% of its income from Mediavine display advertising. The top traffic channels are organic search (90%) and direct (9%). This comes from the US (39%), GB (38%), and CA (6%). No page accounts for more than ~5% of total site traffic. Content is added on a monthly basis; 80% is outsourced to freelance writers and the Seller writes 20% of the content. No link-building has been done; the links acquired have been acquired organically. *The Seller owns another site in the general food niche. This site does have some overlap as there are a few articles that target the same keywords. The Seller would like to keep these articles on the site but will agree to not add any further keywords that the site for sale ranks for. Further details can be provided upon request.
Reason for sale
The Seller would like to move on to other projects
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.