$3.6K Per Month Display Advertising Site in the Coupons Niche
Asking 2.5x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 0% above the median.
- Monthly revenue
- $3,557
- Monthly expenses
- $707
- Monthly net profit
- $2,850
- Profit margin
- +80%
- Revenue trend
- -51%
- Users trend
- -21%
- Monetization
- Display Advertising, Amazon Associates
- Niche
- Coupons, Retail & Wholesale
- Hours / week
- 1
- Days on market
- 21
- Business location
- US
Summary
This listing is for a display advertising and Amazon Associates business created in June 2010 in the coupons and retail & wholesale niches. The WordPress site features coupons for large retail stores and informational content on related topics. Included in the sale are Facebook groups with 300K+ members and other social media accounts with thousands of followers, as well as an email list with 24K+ subscribers. There are 55K users registered to the site's forums. The business requires just one hour per week to maintain. The business earns from AdThrive (72.03%), AdSense (25.66%), and Amazon Associates (2.31%). The top 3 traffic channels for the site are social (41.4%), direct (28.53%), and organic search (28.41%). The top 3 countries driving this traffic are the US (85.84%), CN (6%), and SC (0.89%). The email list isn't currently being monetized. Newsletter emails are sent out once a day with an RSS feed of any new front-page posts made that day. The Seller utilizes a group of six independent contractors who create and post content. The Seller mentioned they will likely continue working with the business if requested. *The Seller has a book with the same name as the website. The book is not included in the sale of the business. More information can be provided by the Seller. **December 2022 revenue was lower than average. The Seller mentioned that this is due to Google AdSense being temporarily suspended because some of the website coding interfered with the advertising code. Once the issue was resolved, Google reinstated the ads after about 3 weeks. ***There is some seasonality associated with the business due to the nature of the niche.
Reason for sale
The Seller would like to focus on other opportunities.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.