$1.9K Per Month Display Advertising Site in the Dating Niche
Asking 3.7x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 47% above the median.
- Monthly revenue
- $1,851
- Monthly expenses
- $216
- Monthly net profit
- $1,635
- Profit margin
- +88%
- Revenue trend
- +239%
- Users trend
- +161%
- Monetization
- Display Advertising, Affiliate
- Niche
- Dating, Romance
- Hours / week
- 1
- Days on market
- 9
- Business location
- US
Summary
This listing is for a display advertising and affiliate business created in March 2020 in the dating and romance niches. The WordPress site features informative articles on relationship advice. The business has experienced year-on-year growth, traffic is well diversified across the site, and the business requires minimal effort to maintain. The business earns its income through display ads (82%) and affiliate links (18%). The top three traffic channels include organic search (95.75%), direct (3.56%), and social (0.43%). The top three countries driving traffic are the US (49.44%), the UK (9.25%), and Canada (5.07%). The top three pages on the site make up 13.92%, 4.74%, and 2.95% of the site’s total views respectively. The site content is outsourced but is not added on a regular basis.
Reason for sale
The Seller would like to explore other opportunities.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.