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$2.5K Per Month Affiliate Site in the Entertainment Niche

ContentSoldEntertainmentvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Trend
declining -21%
Asking price
$48,039
Monthly net
$2,402
Multiple
1.7x
Estimated valuation vs comps

Asking 1.7x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 33% below the median.

Key facts
Monthly revenue
$2,463
Monthly expenses
$61
Monthly net profit
$2,402
Profit margin
+98%
Revenue trend
-21%
Users trend
-25%
Monetization
Affiliate, Display Advertising, Amazon Associates
Niche
Entertainment, Hobbies
Hours / week
12
Days on market
421
Business location
US

Summary

This listing is for an affiliate, display advertising, and Amazon Associates business created in January 2020 in the entertainment and hobbies niches. The WordPress site features informational and review-type content surrounding various pop-culture topics. Specific pages maintain a strong organic position, the site drives a majority of its traffic organically, and the business comes with a large volume of content. This business generates revenue from affiliate partners (65.43%), display advertising (26.56%), and Amazon Associates (8.01%). Traffic comes primarily from organic search (88.25%), direct (10.94%), and social (0.61%). The top three countries driving traffic are the US (65.43%), the UK (7.79%), and Canada (4.89%). Typically, the Seller creates between 0 to 3 new posts a day which are between 200 to 500 words each. There is no writer on board, however, the Seller is willing to be a paid content writer for the next 6 months.

Reason for sale

The Seller would like to explore other opportunities.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.