← Back to catalog

$2.6K Per Month Display Advertising Site in the Health & Fitness Niche

ContentSoldHealth & Fitnessvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Trend
growing +163%
Asking price
$86,688
Monthly net
$2,477
Multiple
2.9x
Estimated valuation vs comps

Asking 2.9x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 17% above the median.

Key facts
Monthly revenue
$2,588
Monthly expenses
$112
Monthly net profit
$2,477
Profit margin
+96%
Revenue trend
+516%
Users trend
+216%
Monetization
Display Advertising, Amazon Associates
Niche
Health & Fitness, Culinary
Hours / week
2
Days on market
21
Business location
US

Summary

This listing is for a display advertising and Amazon Associates business created in September 2021 in the health & fitness and culinary niches. The DR28 WordPress site features investigative and informational articles on diets. The top three traffic pages account for 15.52% of total traffic and the site requires minimal time to maintain. The business earns from AdThrive display advertising (99%) and Amazon Associates (1%). The top three traffic sources are organic search (95.51%), direct (4.08%), and referral (0.29%). The top three countries driving this traffic are the US (80.41%), CA (3.79%), and GB (3.11%). Content is no longer outsourced as of July 2022, currently, 4-5 articles are uploaded per month. *There was a sharp increase in traffic around August 3rd, 2022. The Seller has attributed this to artificial traffic.

Reason for sale

The Seller would like the capital for other projects.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.