$20.0K Per Month Display Advertising Site in the Home Niche
Asking 3.7x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 47% above the median.
- Monthly revenue
- $19,987
- Monthly expenses
- $4,064
- Monthly net profit
- $15,923
- Profit margin
- +80%
- Revenue trend
- +101%
- Users trend
- +195%
- Monetization
- Display Advertising, Affiliate, Amazon Associates
- Niche
- Home, Real Estate
- Hours / week
- 5
- Days on market
- 29
- Business location
- US
Summary
This listing is for a display advertising, affiliate, and Amazon Associates business created in March 2019 in the home and real estate niches. The WordPress site features informational and review-type content surrounding home improvement and general real estate topics. The website is monetized through several sources, has seen growth in organic traffic, and the business requires minimal time to maintain. This business generates revenue from display advertising (55%), affiliate partnerships (44%), and Amazon Associates (1%). Traffic comes primarily from organic search (90.91%), direct (6.2%), and social (1.63%). The top three countries driving traffic are the US (81.80%), Canada (5.79%), and the UK (3.1%). The top three pages make up 7.66% of total site traffic, contributing to 2.7%, 2.7%, and 2.26% of traffic respectively. Content is outsourced but the writer is not included in the sale.
Reason for sale
The Seller would like to explore other opportunities.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.