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$5.8K Per Month Display Advertising Site in the Travel Niche

ContentSoldTravelvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Trend
growing +764%
Asking price
$153,937
Monthly net
$4,398
Multiple
2.9x
Estimated valuation vs comps

Asking 2.9x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 17% above the median.

Key facts
Monthly revenue
$5,757
Monthly expenses
$1,359
Monthly net profit
$4,398
Profit margin
+76%
Revenue trend
+915%
Users trend
+474%
Monetization
Display Advertising, Affiliate
Niche
Travel, Information
Hours / week
10
Days on market
16
Business location
US

Summary

This listing is for a 2-site package display advertising and affiliate business created in December 2019 in the travel and information niches. The WordPress sites feature content on relocating to other countries and both have a nice spread of traffic across the sites. The business has experienced year-over-year growth and requires minimal effort to maintain. The business earns from display advertising (58%) and affiliate (42%). The top 3 traffic channels for the main site are organic search (93.89%), direct (5.29%), and social (0.48%). This traffic comes from DE (18.64%), GB (14.32%), and the US (12.29%). The top 3 traffic pages account for no more than 14% of total traffic. The top 3 traffic channels for the secondary site are organic Search. (91.45%), direct (5.38 %), and social (2.82%). This traffic comes from the US (14.5%), GB (11.49%), and IN (6.77%). The top 3 traffic pages account for no more than 22% of total traffic. *The website was recently hit by two Google updates: the Google product update on 19th September which dropped traffic by around 15% and then the site was hit during a Google spam update on the 20th of October, which dropped traffic by an additional 20%.

Reason for sale

The Seller would like to focus time on other projects.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.