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$9.1K Per Month Display Advertising Site in the Medical Niche

ContentSoldMedicalvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Trend
declining -25%
Asking price
$389,902
Monthly net
$9,067
Multiple
3.6x
Estimated valuation vs comps

Asking 3.6x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 43% above the median.

Key facts
Monthly revenue
$9,127
Monthly expenses
$60
Monthly net profit
$9,067
Profit margin
+99%
Revenue trend
-25%
Users trend
-14%
Monetization
Display Advertising
Niche
Medical, Health & Fitness
Hours / week
2
Days on market
38
Business location
US

Summary

This listing is for a 9-site package display advertising business created in December 2011 in the medical and health & fitness niches. The 3 main WordPress sites account for 99% of revenue and feature courses for a particular type of medical practice. Traffic is spread evenly across the site pages. Included in the sale are social media accounts with a total of 35K+ followers and an email list with 18,000 subscribers. Overall, the business requires minimal effort to maintain. The business earns from AdSense (97.61%), Media.net advertising (2.09%), and Amazon Associates (0.3%). The top 3 traffic channels for the main site are organic search (78.89%), direct (17.3%), and referral (2.37%). This traffic comes from the US (29.83%), GB (21.38%), and IN (8.53%). The top 3 traffic pages of the site drive 7.95%, 5.45%, and 4.36% of the total traffic respectively. The Seller creates all the content themself.

Reason for sale

The Seller would like the capital for other projects.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.