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$5.7K Per Month Display Advertising Site in the Gaming Niche

ContentSoldGamingvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Trend
growing +982%
Asking price
$132,970
Monthly net
$5,319
Multiple
2.1x
Estimated valuation vs comps

Asking 2.1x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 17% below the median.

Key facts
Monthly revenue
$5,665
Monthly expenses
$346
Monthly net profit
$5,319
Profit margin
+94%
Revenue trend
+792%
Users trend
+760%
Monetization
Display Advertising, Amazon Associates, Affiliate
Niche
Gaming, Technology
Hours / week
15
Days on market
64
Business location
US

Summary

This listing is for a display advertising, Amazon Associates, and affiliate business created in January 2021 in the gaming and technology niches. The WordPress site features informational and review-type content surrounding work and game-related technology. The business comes with multiple revenue streams, has experienced strong profit growth, and traffic is well-spread across several pages. This business generates revenue from Mediavine display advertising (85%), Amazon Associates (12%), and affiliate partnerships (3%). Traffic comes primarily from organic search (96.42%), direct (3.05%), and social (0.29%). The top three countries driving traffic are the US (51.1%), the UK (8.36%), and Canada (4.88%). The top three pages make up 10.39% of total site traffic, contributing to 4.61%, 3.09%, and 2.69% of traffic respectively. The Seller has written 50% of the content that exists on the site themselves. The other 50% has been outsourced. There are currently four freelance writers being used. These freelancers would likely continue with a new owner. The site has over 1000 articles published.

Reason for sale

The Seller would like to explore other opportunities.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.