$2.6K Per Month Display Advertising Site in the Outdoors Niche
Asking 3.8x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 53% above the median.
- Monthly revenue
- $2,604
- Monthly expenses
- $51
- Monthly net profit
- $2,553
- Profit margin
- +98%
- Revenue trend
- +12%
- Users trend
- -14%
- Monetization
- Display Advertising
- Niche
- Outdoors
- Hours / week
- 1
- Days on market
- 8
- Business location
- US
Summary
This listing is for a display advertising business created in December 2009 in the outdoors niche. The WordPress site features informational content surrounding recreational activities at two specific geographical locations. This business has a long history of steady organic traffic, includes several add-on domains, and requires minimal time to maintain. This business generates revenue from AdSense display advertising (60%) and direct advertising (40%). Traffic comes primarily from organic search (84%), direct (14%), and referral (2%). The top three countries driving traffic are the US (97%), Canada (1%), and India (1%). The top three pages make up 26% of total site traffic, contributing to 13%, 8%, and 5% of traffic respectively.
Reason for sale
The Seller would like to explore other opportunities.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.