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$27.4K Per Month Amazon FBA Site in the Health & Fitness Niche

EcommerceSoldHealth & Fitnessvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Trend
declining -27%
Asking price
$296,745
Monthly net
$7,238
Multiple
3.4x
Estimated valuation vs comps

Asking 3.4x annual profit. Comparable Ecommerce businesses sell around 2.4x (1.8 to 3x, 2956 comps). Priced 42% above the median.

Key facts
Monthly revenue
$27,404
Monthly expenses
$20,167
Monthly net profit
$7,238
Profit margin
+26%
Revenue trend
-14%
Monetization
Amazon FBA
Niche
Health & Fitness, Baby Care
Hours / week
3
Days on market
36
Business location
US

Summary

This listing is for an Amazon FBA and eCommerce business created in April 2016 in the health & fitness and baby care niches. The included Amazon Seller Central account features 24 SKUs across two brands, both of which are trademarked and registered with Amazon's Brand Registry 2.0, primarily focused on products related to popular fitness equipment and baby accessories. All of the SKUs are rated 4.3 stars or above and most of the products have over 1K reviews. The business is well-aged with evergreen products and requires minimal effort to maintain. The business primarily earns revenue through Amazon FBA (99%) in the US, CA, and MX. There are two suppliers for the business, both of which are located in China. Inventory is shipped to a 3PL where 80% is stored, and 20% is shipped to Amazon FBA warehouses.

Reason for sale

The Seller would like to explore other opportunities.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.