$3.3K Per Month Other Site in the Health & Fitness Niche
Asking 3.6x annual profit. Comparable Other businesses sell around 2.6x (2 to 3.3x, 172 comps). Priced 38% above the median.
- Monthly revenue
- $3,285
- Monthly expenses
- $455
- Monthly net profit
- $2,830
- Profit margin
- +86%
- Revenue trend
- +13%
- Users trend
- +67%
- Monetization
- Other, Display Advertising, Affiliate, Digital Product, Amazon Associates
- Niche
- Health & Fitness
- Hours / week
- 2
- Days on market
- 43
- Business location
- US
Summary
This listing is for a sponsored post, display advertising, affiliate, digital product, and Amazon Associates business created in June 2018 in the health & fitness niche. The WordPress site features informational articles, meal plans, and info products about a specific diet. The DR34 site benefits from operating in a popular niche and requires minimal effort from the Seller to maintain. The business earns its income through sponsored posts (31%), Mediavine display ads (28%), affiliate links (21%), digital products (18%), and Amazon Associates (2%). The digital products include 24 meal plans and 6 diet challenges. The top three traffic channels include organic search (87.82%), direct (7.62%), and other (2.59%). The top three countries driving traffic are the US (55.92%), the UK (8.7%), and Canada (6.01%). The top three pages on the site make up ∼11%, ∼8%, and ∼8% of the site’s total views respectively. The Seller owns a digital marketing agency. An employee of the agency dedicates 1-2 hours per week to overseeing blog content, providing customer support, managing the Facebook group, and fixing any technical SEO issues. The employee is aware of the sale and is willing to continue working with the Buyer. Around 4-5 new articles are posted to the site every month, all written by an outsourced writer.
Reason for sale
The Seller would like to explore other opportunities.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.