$6.6K Per Month Display Advertising Site in the Occasions & Gifts Niche
Asking 4.1x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 63% above the median.
- Monthly revenue
- $6,618
- Monthly expenses
- $125
- Monthly net profit
- $6,493
- Profit margin
- +98%
- Revenue trend
- +23%
- Users trend
- +15%
- Monetization
- Display Advertising, Affiliate, Digital Product, Amazon Associates
- Niche
- Occasions & Gifts
- Hours / week
- 5
- Days on market
- 59
- Business location
- US
Summary
This listing is for a display advertising, affiliate, digital product, and Amazon Associates business created in May 2018 in the occasions & gifts niche. The WordPress site features informational and review-type content as well as digital products surrounding a specific occasion. The business has experienced year-over-year growth and is in an evergreen niche. The business drives traffic and revenue through multiple channels and requires minimal time to maintain. This business generates revenue from AdThrive display advertising (43%), affiliate partnerships (32%), digital products (22%), and Amazon Associates (3%). Traffic comes primarily from social (53%), organic search (33%), and direct (11%). The top three countries driving traffic are the US (79%), Canada (9%), and South Africa (2%). The top three pages make up 23% of total site traffic, contributing to 11%, 7%, and 5% of traffic respectively. There are 306 different digital products sold through the online store and all content has been created by the seller. The seller has specialized automation sequences for the email list. These sequences range from 3-6 emails over a 3-week period. The site averages ~3,000 new email opt-ins every month. Emails are auto-deleted after they pass through the automation. Increased commission rates have been negotiated and agreements are in place for a new owner to continue benefiting. More details can be provided to interested Buyers. Paid link-building services have been used.
Reason for sale
The Seller would like to explore other opportunities.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.