$2.2K Per Month Display Advertising Site in the Pet Care Niche
Asking 3.5x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 40% above the median.
- Monthly revenue
- $2,202
- Monthly expenses
- $10
- Monthly net profit
- $2,192
- Profit margin
- +100%
- Revenue trend
- +111%
- Users trend
- +80%
- Monetization
- Display Advertising, Amazon Associates, Digital Product
- Niche
- Pet Care
- Hours / week
- 2
- Days on market
- 24
- Business location
- US
Summary
This listing is for a display advertising, Amazon Associates, and digital product business created in October 2019 in the pet care niche. The WordPress site provides informational articles and product reviews associated with a domesticated animal. There is a good split of traffic across the site, with the top 3 pages combined receiving ~15% of all traffic. The business features good-quality content in an evergreen niche and requires minimal effort to maintain. The business generates revenue through display advertising (82%), Amazon Associates (11%), and eBooks (<1%). The site has previously earned through Ezoic, AdThrive, and Mediavine display advertising, but currently uses Mediavine. The top three channels driving traffic to the site are organic (90.29%), direct (8.44%), and social (<1%). The top three countries driving traffic are the US (47%), IN (11.1%), and the UK (8.67%). Content for the site was previously outsourced to freelancers, but over the past few months, all content has been created by the Seller. Content for the eBook was created by a freelancer, and the cover was outsourced to a graphic designer. *The Seller has switched back to Mediavine for digital advertising in the last month. More information will be provided to Unlockers who schedule a call with the Seller.
Reason for sale
The Seller would like to use the capital for other projects.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.