$1.8K Per Month Display Advertising Site in the Culinary Niche
Asking 3.8x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 53% above the median.
- Monthly revenue
- $1,792
- Monthly expenses
- $5
- Monthly net profit
- $1,787
- Profit margin
- +100%
- Revenue trend
- -22%
- Users trend
- -36%
- Monetization
- Display Advertising, Amazon Associates
- Niche
- Culinary, Food & Beverages
- Hours / week
- 3
- Days on market
- 27
- Business location
- US
Summary
This listing is for a display advertising and Amazon Associates business created in April 2019 in the culinary and food & beverages niches. The WordPress site features informational articles, reviews, and recipes for healthy eating. The DR 42 site attracts fairly consistent traffic that is well spread across the site, with the top three pages receiving only ∼14% of the total site traffic. The business requires minimal effort to maintain. The business earns its income through display advertising (92.66%) and Amazon Associates (7.34%). The top three traffic channels are organic search (84.97%), direct (13.12%), and social (1.21%). The top three countries driving traffic are the US (66.8 %%), the UK (10.78%), and Nigeria (6.16 %). In the past, all of the content was outsourced. Content has not been added to the site since May 2020. The business has a Pinterest account with 1,1K that helps to drive traffic to the site.
Reason for sale
The Seller would like to explore other opportunities.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.