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$23.0K Per Month Amazon FBA Site in the Health & Fitness Niche

EcommerceSoldHealth & Fitnessvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Trend
growing +999%+
Asking price
$238,436
Monthly net
$5,961
Multiple
3.3x
Estimated valuation vs comps

Asking 3.3x annual profit. Comparable Ecommerce businesses sell around 2.4x (1.8 to 3x, 2956 comps). Priced 39% above the median.

Key facts
Monthly revenue
$23,028
Monthly expenses
$17,067
Monthly net profit
$5,961
Profit margin
+26%
Revenue trend
+668%
Monetization
Amazon FBA
Niche
Health & Fitness
Hours / week
2
Days on market
10
Business location
US

Summary

This listing is for an Amazon FBA business created in September 2019 in the health and fitness niche. The business features five SKUs related to fitness gear and equipment for sports and general exercise. The products have a 4.5-star average rating and maintained a 25% profit margin over the past 12 months. This business requires minimal time to maintain. This business sells entirely in the US market and has two suppliers, both located in China. The Seller stores their product at the suppliers’ warehouses or at their forwarders warehouse, which is also located in China. The Seller does not receive or handle any inventory. The Seller spends an average of two hours per week re-ordering inventory as needed and communicating with the forwarder about shipping. Included with this business is an Instagram account with 400+ followers. Opportunities for growth include increasing PPC spend for the best-selling product and launching additional color variations of this product. Other opportunities include building an email list to assist in new product launches and sales, growing the Instagram account, implementing influencer marketing, building out the Shopify store and website, and reducing shipping expenses by shipping inventory further in advance by sea. *This business is not yet brand registered or trademarked but is currently in the process of doing so. *This business incurred one penalty as a result of a misunderstanding on Amazon’s part due to a specific word in a product listing. The issue was resolved upon removing this word. Further details can be provided to interested parties.

Reason for sale

The Seller would like to explore other opportunities.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.