$9.1K Per Month Display Advertising Site in the Baby Care Niche
Asking 3.9x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 57% above the median.
- Monthly revenue
- $9,098
- Monthly expenses
- $821
- Monthly net profit
- $8,278
- Profit margin
- +91%
- Revenue trend
- +265%
- Users trend
- +249%
- Monetization
- Display Advertising, Amazon Associates
- Niche
- Baby Care, Parenting
- Hours / week
- 2
- Days on market
- 18
- Business location
- US
Summary
This listing is for a display advertising and Amazon Associates business created in August 2019 in the baby care and parenting niches. The WordPress site features informational content and buying guides geared toward mothers. Traffic is well spread across the DR 35, UR 31 site, with the top three pages accounting for only 9% of the site’s total traffic. The business earns its income through AdSense display ads (90%) and Amazon Associates (10%). The top three traffic channels include organic search (75.41%), social (16.63%), and direct (7.35%). The top three countries driving traffic are the US (57.65%), India (7.63%), and the UK (5.54%). The business employs two writers as well as someone who designs Pinterest graphics and publishes content on WordPress. The business has a Pinterest account with ∼18K followers which drives a significant amount of traffic back to the site.
Reason for sale
The Seller would like to focus on other opportunities.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.