$7.1K Per Month Affiliate Site in the Hobbies Niche
Asking 3.3x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 33% above the median.
- Monthly revenue
- $7,058
- Monthly expenses
- $1,295
- Monthly net profit
- $5,764
- Profit margin
- +82%
- Revenue trend
- +16%
- Users trend
- +20%
- Monetization
- Affiliate, Amazon Associates, Display Advertising
- Niche
- Hobbies, Outdoors, Survival & Security
- Hours / week
- 5
- Days on market
- 114
- Business location
- US
Summary
This listing is for an affiliate, Amazon Associates, and display advertising business created in December 2012 in the hobby niche. The WordPress site features content related to a specific type of hobby. The business has multiple revenue streams, a large email list, and traffic is spread evenly amongst the top pages. Minimal time is required to maintain this business. This business generates revenue from affiliate partnerships (81%), Amazon Associates (13%), and display advertising (6%). Traffic comes primarily from organic search (62.35%), direct (34.19%), and referral (2.22%). The top 3 countries driving traffic are the US (93.94%), Canada (1.15%), and China (0.56%). The top 3 pages make up 6.56% of total site traffic, generating 2.3%, 2.23%, and 2.03% of site traffic respectively. The Seller spends an average of 5 hours per week overseeing the release of daily news articles and email newsletters. Articles and email newsletters are written by contract writers. The Seller says all writers will continue to work with the new Buyer. Included with this business is an email list with 1,000,000+ subscribers and a Facebook page with ~10,000 subscribers. Opportunities for growth include changing to a different email service provider, working with a different ad network, growing the email list, publishing new content, and working on link building.
Reason for sale
The Seller would like to explore other opportunities.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.