$4.9K Per Month Affiliate Site in the Food & Beverages Niche
Asking 4.0x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 60% above the median.
- Monthly revenue
- $4,862
- Monthly expenses
- $56
- Monthly net profit
- $4,806
- Profit margin
- +99%
- Revenue trend
- +1043%
- Users trend
- +229%
- Monetization
- Affiliate, Display Advertising, Amazon Associates, Other
- Niche
- Food & Beverages, Lifestyle
- Hours / week
- 6
- Days on market
- 132
- Business location
- GB
Summary
This listing is for an affiliate, display advertising, Amazon Associates, and sponsored posts business created in March 2020 in the food & beverages and lifestyle niches. The WordPress site features information about a popular diet. The business experienced strong traffic growth in 2021 and there is good traffic diversity between the top pages on the site. Articles from the site have been featured in popular publications like Mashed and Insider, and minimal effort is required from the Seller to maintain the business. The business earns its income through affiliate links (70%) as well as AdThrive display ads (18%), Amazon Associates (9%), and sponsored posts (3%). The top three traffic channels include organic search (93.39%), direct (4.77%), and social (1.34%). The top three countries driving traffic are the UK (64.33%), the US (18.57%), and Canada (2.8%). The top three pages on the site make up ∼10%, ∼9%, and 6% of the site’s total views respectively. The Seller spends around six hours on the business per week, writing articles, liaising with affiliates, and updating plugins and content. Most of the content is written by the Seller, with the occasional assistance of outsourced writers. Around 3-12 new articles are added to the site every month. Growth opportunities for the Buyer include creating more content, writing more product reviews, adding bespoke display ads to the site, adding more US-based content to the site, creating more buying guides and product round-ups, and growing and monetizing the email list.
Reason for sale
The Seller would like to explore other opportunities.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.