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$1.7K Per Month Amazon Associates Site in the Culinary Niche

EcommerceSoldCulinaryvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Trend
growing +19%
Asking price
$54,727
Monthly net
$1,564
Multiple
2.9x
Estimated valuation vs comps

Asking 2.9x annual profit. Comparable Ecommerce businesses sell around 2.4x (1.8 to 3x, 2956 comps). Priced 21% above the median.

Key facts
Monthly revenue
$1,651
Monthly expenses
$87
Monthly net profit
$1,564
Profit margin
+95%
Revenue trend
+9%
Users trend
+131%
Monetization
Amazon Associates, Display Advertising
Niche
Culinary
Hours / week
1
Days on market
8
Business location
US

Summary

This listing is for an Amazon Associates and display advertising business created in December 2019 in the culinary niche. The WordPress site features product reviews and comparison guides for a niche cooking method. The business receives consistent earnings throughout the year and experiences a spike in traffic around December due to the nature of the product. Minimal effort is required from the Seller to maintain the business. The business generates revenue from Amazon Associates (87.46%) and Ezoic ads (12.54%). The primary traffic channels are organic search (93.28%), direct (4.86%), and referral (<1%). The leading countries that drive traffic to the site are the U.S. (66.41%), CA (9.42%), and the UK (3.91%). The Seller spends around 1 hour per week on the business updating WordPress plugins and creating content. One blog post is published each month, which is written by the Seller. Guest posts and broken link building are the main link building strategies. Adding more recipe-related content could be an attractive growth opportunity for the Buyer to consider. Establishing affiliate partnerships with manufacturers could provide better commission rates compared to Amazon Associates. *Due to a tagging issue for Amazon Associates tracking IDs during Jan 21-April 21, revenue during this time hasn't been included in the valuation. The Seller has input their own estimate for the revenue associated with these months.

Reason for sale

The Seller would like to explore other opportunities.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.