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$2.0K Per Month Display Advertising Site in the Music Niche

ContentSoldMusicvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Trend
growing +71%
Asking price
$92,075
Monthly net
$1,918
Multiple
4.0x
Estimated valuation vs comps

Asking 4.0x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 60% above the median.

Key facts
Monthly revenue
$2,002
Monthly expenses
$84
Monthly net profit
$1,918
Profit margin
+96%
Revenue trend
+62%
Users trend
+25%
Monetization
Display Advertising, Amazon Associates
Niche
Music
Hours / week
1
Days on market
1
Business location
US

Summary

This listing is for a display advertising and Amazon Associates business created in March 2018 in the music niche. The WordPress site features content related to music and technology. The business drives the majority of its site traffic organically, has seen stable profits, and requires minimal time to maintain. This business generates 81% of its revenue from Mediavine display advertising and 19% from Amazon Associates. Traffic comes primarily from organic (93.08%), direct (6.11%), and referral (0.56%). The top 3 countries driving traffic are the US (40.73%), the UK (10.88%), and Canada (5.66%). The top 3 pages make up 21.59% of total site traffic, generating 11.1%, 7.11%, and 3.38% of site traffic respectively. The Seller spends an average of 1 hour per week reviewing site performance and ensuring all plugins are updated. The Seller adds 1-2 new articles every couple of months. Opportunities for growth include adding social media channels, writing more content, creating a course or subscription service, working with additional affiliate programs with higher commission rates.

Reason for sale

The Seller would like to explore other opportunities.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.