$3.1K Per Month Affiliate Site in the Health & Fitness Niche
Asking 3.6x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 43% above the median.
- Monthly revenue
- $3,124
- Monthly expenses
- $532
- Monthly net profit
- $2,592
- Profit margin
- +83%
- Revenue trend
- -81%
- Users trend
- -83%
- Monetization
- Affiliate, Amazon Associates, Other
- Niche
- Health & Fitness
- Hours / week
- 7
- Days on market
- 67
- Business location
- US
Summary
This listing is for an affiliate, Amazon Associates, and guest post business created in January 2017 in the health and fitness niche. The WordPress site features best-of guides relating to fitness equipment. The site has a DR of 31 and is well-diversified in terms of traffic, with no single page receiving more than 7% of the total site traffic. Minimal effort is required to maintain the business at this time. The business earns revenue through affiliate (74%), Amazon Associates (25%), and guest posts (1%). The primary sources of traffic are organic (94.58%), direct (3.87%), and referral (1.28%). The top three countries driving traffic are the US (75.74%), CA (7.12%), and the UK (4.65%). The Seller has only published one piece of content since July 2021 but was spending around 7 hours per week developing content briefs, managing writers, uploading content, and handling general administrative tasks. The content was primarily outsourced to a variety of freelance writers, but the Seller has created content on occasion. The Seller has unpublished content they are willing to share with an active Buyer. The site was penalized during both the May 2020 and December 2020 core updates. The Seller has been working with an SEO consultant to reverse the traffic decline. The Seller states that continuing to revise existing content to provide more authority could be a potential avenue for growth for a Buyer. They also highlight developing the included YouTube channel as an interesting avenue of potential growth for a Buyer. **Learn more about this listing by scrolling down to the FAQ section**
Reason for sale
The Seller would like to use the capital for other projects.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.