$3.0K Per Month Display Advertising Site in the News & Education Niche
Asking 4.6x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 83% above the median.
- Monthly revenue
- $2,969
- Monthly expenses
- $87
- Monthly net profit
- $2,882
- Profit margin
- +97%
- Revenue trend
- +158%
- Users trend
- +21%
- Monetization
- Display Advertising
- Niche
- News & Education
- Hours / week
- 2
- Days on market
- 6
- Business location
- US
Summary
This listing is for a display advertising business created in August 2011 in the news & education niche. The custom site built on CSS, HTML, jQuery, and Java features a tool that helps with studying. This business is well-aged and established, has an even spread of traffic across the top pages, and requires minimal time to maintain. This business generates 100% of its revenue through display advertising. The top three traffic channels are organic search (79.75%), direct (19.39%), and referral (0.46%). The top three countries driving traffic are the US (77.9%), the Philippines (4.02%), and India (3.24%). The top three pages contribute to only 2.7% of total site traffic, driving 1%, 0.94%, and 0.76% of traffic respectively. The Seller spends an average of 2 hours per week, primarily on ensuring the website is functioning properly, checking emails, and sending notification emails to users. Included with this business is a Twitter account with 21,000+ followers and a Facebook page with over 300 subscribers. Also included is a 301 redirect domain and a trademark. Growth opportunities include improving SEO and increasing the social media presence. Another opportunity is to add additional resources onto the site that visitors can use. The Seller also states there is an opportunity to develop relationships with users in-person to increase website usage. *Seller owns a domain which 301 redirects to the website for sale in this business. The Seller will not be including the domain in this business but has contacted their webhost to remove the redirect. **Learn more about this listing by scrolling down to the FAQ section**
Reason for sale
The Seller would like to explore other opportunities.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.