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$8.4K Per Month Display Advertising Site in the Pet Care Niche

ContentSoldPet Carevia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Trend
growing +999%+
Asking price
$328,756
Monthly net
$8,219
Multiple
3.3x
Estimated valuation vs comps

Asking 3.3x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 33% above the median.

Key facts
Monthly revenue
$8,369
Monthly expenses
$150
Monthly net profit
$8,219
Profit margin
+98%
Revenue trend
+4933%
Users trend
+2562%
Monetization
Display Advertising
Niche
Pet Care
Hours / week
4
Days on market
35
Business location
US

Summary

This listing is for a display advertising business created in September 2020 in the pet care niche. The WordPress site features informational posts about a variety of pets. There is good traffic diversity amongst the top pages on the site and the business has grown in recent months. The business requires minimal effort from the Seller to maintain. Organic search makes up the majority of the traffic (94.74%), followed by direct (4.68%), and referral (0.34%). The top three countries driving traffic are the US (79.66%), the UK (4.65%), and India (3.02%). The top three pages on the site make up less than 14% of the site’s total views. The Seller spends around 4 hours per week on the business, writing articles and publishing them on the site. The seller has also written some guest posts to help boost the site’s backlink profile. Content is added to the site on an irregular basis. Adding more content to the site is a growth opportunity for a Buyer to pursue. A Buyer could also consider signing up for more display advertising networks, adding video ads to the site, and branching out into affiliate marketing to diversify revenue streams. Additional growth opportunities include building out a monetized email list and creating a newsletter to promote the business. **Learn more about this listing by scrolling down to the FAQ section**

Reason for sale

The Seller would like to explore other opportunities.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.