$2.9K Per Month Display Advertising Site in the Pet Care Niche
Asking 3.2x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 30% above the median.
- Monthly revenue
- $2,861
- Monthly expenses
- $50
- Monthly net profit
- $2,811
- Profit margin
- +98%
- Revenue trend
- +253%
- Users trend
- +99%
- Monetization
- Display Advertising, Amazon Associates
- Niche
- Pet Care
- Hours / week
- 1
- Days on market
- 0
- Business location
- US
Summary
This listing is for a display advertising and Amazon Associates business created in March 2019 in the pet care niche. The WordPress site features informational and "best-of" style blog posts related to specific backyard animals. Traffic across the site is well-diversified, and the site currently requires minimal effort to maintain. The business earns revenue through Mediavine advertising revenue (90%) and Amazon Associates commissions (10%). The top three traffic channels for the site include organic search (89.66%), direct (9.15%), and social (0.73%). The top three countries generating the most traffic are the US (68.85%), the UK (8.53%), and AU (4.56%) respectively. The top three pages getting 7.68%, 7.17%, and 6.06% of total traffic respectively The Seller spends around 1 hour per week updating plugins. No new content has been added since June 2021 as the Seller has been focusing on other projects, but content was previously created by freelancers. Creating new content and updating old content could represent an avenue of future growth for a Buyer. The Seller states that no backlinks or ad campaigns have been created for the site, but believes these could provide a way to increase traffic in the future.
Reason for sale
The Seller would like to focus on other projects.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.