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$1.0K Per Month Amazon Associates Site in the Outdoors Niche

EcommerceSoldOutdoorsvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Trend
growing +339%
Asking price
$42,081
Monthly net
$935
Multiple
3.8x
Estimated valuation vs comps

Asking 3.8x annual profit. Comparable Ecommerce businesses sell around 2.4x (1.8 to 3x, 2956 comps). Priced 56% above the median.

Key facts
Monthly revenue
$1,020
Monthly expenses
$85
Monthly net profit
$935
Profit margin
+92%
Revenue trend
+325%
Users trend
+256%
Monetization
Amazon Associates, Affiliate, Other
Niche
Outdoors
Hours / week
23
Days on market
8
Business location
US

Summary

This listing is for an Amazon Associates, affiliate, and guest posting business created in January 2019 in the outdoors niche. The WordPress site features product reviews and practical guides for a type of outdoor activity. Traffic is well-diversified across the site and has shown strong month-on-month growth in traffic over the past 18 months. The business generates revenue from Amazon Associates (61%), affiliate commissions (36%), and sponsored guest posts (3%). The main traffic channels are organic search (~89%), direct (~7%), and social (~4%). The leading countries as traffic sources are the US (~58%), the UK (~9%), and Canada (~8%). The top 3 pages make up less than 24% of the site's total views. Between 2 and 4 articles are published on a monthly basis by the Seller. A couple of freelance writers are occasionally used for very specific topics in the niche. Linkbuilding is done through manual outreach for indirect link exchanges in Facebook groups or to other bloggers in shoulder niches. A few backlinks were purchased from Authority Builders a few months ago. Manual outreach is done on an on-off basis, which could be an opportunity for the Buyer to perform more regularly. Building and monetizing the email list could be a growth opportunity for the Buyer, as the Seller has created a landing page and an e-book for the list. Other growth opportunities include approaching brands for affiliate networks with better commission rates, and approaching certain brands for partnerships. The Buyer may wish to consider applying for display advertising networks to establish another revenue stream.

Reason for sale

The Seller would like to explore other opportunities by selling the business.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.