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$2.4K Per Month Affiliate Site in the Legal Niche

ContentSoldLegalvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Trend
declining -41%
Asking price
$106,792
Monthly net
$2,322
Multiple
3.8x
Estimated valuation vs comps

Asking 3.8x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 53% above the median.

Key facts
Monthly revenue
$2,409
Monthly expenses
$87
Monthly net profit
$2,322
Profit margin
+96%
Revenue trend
-40%
Users trend
-67%
Monetization
Affiliate
Niche
Legal
Hours / week
1
Days on market
8
Business location
US

Summary

This listing is for an affiliate business created in August 2017 in the legal niche. The WordPress site features resources and directories for a particular area of law. The site has excellent traffic diversity with 51% of the total traffic being spread across the top 15 pages and this traffic has been consistent over the past 17 months. The Seller currently spends minimal time maintaining the site. The top three traffic channels for this site are organic search (91.19%), direct (6.73%), and referral (1.89%). The top three countries that sources this traffic are the US (92.89%), IN (2.91%), and GB (0.62%). There is a nice spread of traffic amongst the top three traffic pages of the site, which received 5.03%, 4.52%, and 4.21% of the total site traffic respectively. All the site's content was added on a weekly basis when the Seller was more involved with the site. No new content has been posted in around a year. The Seller used one link-building service but a portion of the site's links are organic. Consistently adding more content to the site and carrying out some link-building campaigns could be growth opportunities for a Buyer to consider. There is also an opportunity to further monetize this site through lead generation. Further details can be provided to active Buyers.

Reason for sale

The Seller would like the time to focus on their other businesses in other niches.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.