$1.5K Per Month Amazon Associates Site in the Agriculture Niche
Asking 3.6x annual profit. Comparable Ecommerce businesses sell around 2.4x (1.8 to 3x, 2956 comps). Priced 49% above the median.
- Monthly revenue
- $1,536
- Monthly expenses
- $109
- Monthly net profit
- $1,428
- Profit margin
- +93%
- Revenue trend
- +110%
- Users trend
- +5%
- Monetization
- Amazon Associates
- Niche
- Agriculture, Home, Outdoors
- Hours / week
- 1
- Days on market
- 25
- Business location
- US
Summary
This listing is for an Amazon Associates business created in September 2016 in the agriculture, home, and outdoors niches. The WordPress site features high-quality and innovative content including how-to guides, buying guides, and informational articles predominantly focused on gardening but also covering other home products and topics. Currently, the Seller only spends one hour per week maintaining the business. The top 3 traffic channels for the site are organic search (90.25%), direct (7.56%), and referral (1.73%). The top three traffic countries are the US (66.13%), CA (7.5%), and GB (6.08%). There is a nice even spread of traffic across the site, with the top three traffic pages receiving just 13.57%, 2.82%, and 2.7% of the total site traffic respectively. The site has some high-quality natural links, some of which resulted from an article going viral on Reddit. The website, which uses a custom WordPress theme, comes with a very extensive and custom-developed topic database with more than 300 detailed pages and 77 custom illustrations to be used for content creation and link building. The custom illustrations have been created by a designer and include copyright. The Seller also created five unique pieces of ‘flagship content’, which could be used for future content marketing. The Seller states that currently, only ~61% of pageviews are monetized, leaving ~39% of the pageviews unmonetized. Capitalizing on this and adding display advertising to the site could be two areas of growth for a Buyer to consider. The content on the site is evergreen, thus the Seller doesn't dedicate much time to creating new content. The business has experienced year-on-year growth in traffic and revenue but does experience seasonality. This can be seen in the graphs below with peaks around May and November/December due to the content of the site. *The website was affected by the Google December 2020 core update. **Learn more about this listing by scrolling down to the FAQ section**
Reason for sale
The Seller would like to free up their time and receive the capital on the sale for other ventures.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.